Welcome to Edge Ahead 2025

Edge Ahead: AI predictions, resources and recording

Recording and resources from our first Jagged Edge webinar - where we talked through the new mind sets required to adapt to the age of AI - and made some predictions for how AI is going to change in 2025...
Rob Keery Rob Keery,


Yesterday, we hosted an insightful session designed to help businesses refine their innovation strategies and get the edge ahead in 2025.

This session revisited some key learnings from our successful launch event in London last month, giving those who missed out a second chance to get the edge.

We explored how AI is reshaping industries, featuring real-world examples from companies like Coca-Cola, Chegg, and Getty Images.

We also examined how businesses are adapting to cutting-edge workplace technologies and embracing the “AI-ification of everything.” Looking ahead, we mapped the key AI trends that are set to define 2025, offering a forward-thinking perspective to help participants prepare their organizations for the future.

We tackled the common misconception that adopting AI is about chasing the latest tools or completely overhauling operations. Instead, the session focused on reshaping perspectives:

Rethinking business goals, ambitions, and knowledge to thrive in the AI era.

Check out the recording to discover:

  • Practical Insights: How leading brands are leveraging AI to stay competitive.
  • Actionable Strategies: How to integrate AI into your innovation strategy.
  • Future Trends: Understand how to build your map and understand what lies beyond the jagged edge.

Whether you're just starting your AI journey or refining your approach, this webinar delivers valuable takeaways to help you edge ahead.

AI webinar predictions